1. Customer equity
Author: / Robert C. Blattberg, Gary Getz, Jacquelyn S. Thomas
Library: Library and knowledge management of the management schools of Tehran University (Tehran)
Subject: Relationship marketing,Customer services, Marketing,Customer relations,Customer loyalty
Classification :
658
.
8
.
12
B627c
2. Customer equity: building and managing relationships as valuable assets
Author: Blattberg, Robert C.
Library: Central Library of Sharif University of Technology (Tehran)
Subject: ، Relationship marketing,، Customer services-- Marketing,، Customer relations,، Customer loyalty
Classification :
HF
5415
.
55
.
B585
2001
3. Database marketin
Author: / Robert C. Blattberg, Byung-Do Kim, Scott A. Neslin
Library: Central Library and Document Center of Shahid Chamran University (Khuzestan)
Subject: Database marketing.,Consumer profiling.
Classification :
HF
,
5415
.
126
4. Database marketing :
Author: Robert C. Blattberg, Byung-Do Kim, Scott A. Neslin.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Consumer profiling.,Database marketing.,Affaires.,Consumer profiling.,Database marketing.,Database-Marketing,Datenbank,Direktmarketing,Economie de l'entreprise.,Science économique.
Classification :
HF5415
.
126
5. Database marketing :
Author: Robert C. Blattberg, Byung-Do Kim, Scott A. Neslin.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject:
6. Database marketing
Author: Robert C. Blattberg, Byung-Do Kim, Scott A. Neslin
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Consumer profiling,Database marketing
Classification :
HF5415
.
126
7. Database marketing
Author: / Robert C. Blattberg, Byung-Do Kim, Scott A. Neslin
Library: Library and knowledge management of the management schools of Tehran University (Tehran)
Subject: Database marketing,Consumer profiling
Classification :
658
.
800285
B644
d
8. Database marketing :
Author: Robert C. Blattberg, Byung-Do Kim and Scott A. Neslin.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Database marketing.,Database marketing.,Marketing.,Relationele databanken.
Classification :
HF5415
.
126
.
B577
2008
9. Database marketing
Author:
Library: Central Library and Documents Center of Mazandaran University (Mazandaran)
Subject: Marketing. ; swd. ; -Database marketing. ; Consumer profiling. ; Direktmarketing. ; swd. ; Datenbank. ; swd. ; Database
10. Database marketing :
Author: Robert C. Blattberg, Byung-Do Kim and Scott A. Neslin.
Library: Center and Library of Islamic Studies in European Languages (Qom)
Subject: Consumer profiling.,Database marketing.,Consumer profiling.,Database marketing.,Marketing.,Relationele databanken.
Classification :
HF5415
.
126
11. Database marketing: analyzing and managing customers
Author: Blattberg, Robert C.
Library: Central Library of Sharif University of Technology (Tehran)
Subject: ، Database marketing,، Consumer profiling
Classification :
HF
5415
.
126
.
B577
2008
12. Sales promotion;concepts,methods,and strategies
Author: / Robert C.Blattberg,Scott A.Neslin
Library: Library and knowledge management of the management schools of Tehran University (Tehran)
Subject: Sales promotion.
Classification :
658
.
82
B644s
13. The Marketing information revolution
Author: edited by Robert C. Blattberg, Rashi Glazer, John D.C. Little
Library: Central Library of Amirkabir University of Technology (Tehran)
Subject: Marketing - Data processing
Classification :
HF
5415
.
125
.
M366
1994
